Is it suitable to open a trampoline park in second and third tier cities?
Publish Time: 2023-12-04 Origin: Site
Is it suitable to open a trampoline park in second and third tier cities?
Trampoline parks are a highly sought after project within the amusement industry, with a good location choice being an important factor for successful operations. When selecting a site for a trampoline park, it may be wise to consider second- and third-tier cities from a city-level perspective.
In major first-tier cities, competition in the trampoline park market is intense and opening a park in a city where land is scarce can be challenging. Adequate funds and careful operation are crucial for success in such markets. While there are successful trampoline park investors in big cities, opening a park in a second- or third-tier city can be a good choice with reduced financial and market pressures.
In second- and third-tier cities, rents, salaries, and operating costs are typically lower than in the first-tier cities. Thus, opening a trampoline park in such locations can lower the financial pressure on investors. Furthermore, the return on investment of second- and third-tier trampoline parks can be higher than that of their first-tier counterparts. If a trampoline park is located in a high-end shopping mall or a prosperous urban area, it can become a local landmark and attract a large volume of customers. Factory buildings situated slightly away from the city center with ample space are also good location choices, providing customers with a variety of equipment and a more enjoyable experience.
In order to stand out from the competition, the quality of the trampoline park must be outstanding, regardless of whether it is located in a first-tier or second-/third-tier city. As people's standards of living continue to rise, their expectations for quality leisure activities also increase. Hence, careful planning for the trampoline park's operation and ensuring its subsequent success are essential for both investors and customers alike.