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HOW INDOOR PLAYGROUNDS INCREASE SALES
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HOW INDOOR PLAYGROUNDS INCREASE SALES

Views: 50     Author: Sally     Publish Time: 2024-06-29      Origin: www.bettaplay.com

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Providing play areas for children of all ages and abilities in your facility can increase your business's profit margins. Explore some of the reasons why indoor playgrounds attract customers:

Increase your customers: Commercial playgrounds attract more people, which in turn brings more potential customers to your place of business. Parents want a welcoming place to take their children during the day. Colorful and attractive playground equipment will draw parents in and encourage them to come back in the future. When you send the message that you own a child-friendly business, parents may feel comfortable bringing their children there to complete their daily chores.

Meeting the needs of your customers: Your business should meet the needs of customers of all ages. If a business has an indoor playground, children can have fun and be themselves in a corporate environment. Parents with young children can rest assured that their children can be active in an interactive environment that is conducive to their health. If parents have a way to entertain their children through your business, they are more likely to visit your website and purchase your products or services.

Establish your brand among the competition: Your industry may not typically have indoor playgrounds. In this case, you can set yourself apart from the competition by designating play areas for children. When you work with a playground design consultant, you can incorporate your brand’s colors and decorative elements to market your business to parents and children.

Bring in More Revenue: A commercial indoor playground is a business in itself. Even if your business is not centered around an indoor play area, parents are more likely to dine at your restaurant or invest in your services so that their children can use your playground. Therefore, your play area can bring you more revenue by attracting potential customers. Parents may also want to bring their children’s friends and their parents to play at your business.

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Reasons to Add an Indoor Playground to Your Facility

You may want to build an indoor playground in your facility for the following reasons.

1. Child Development

School-age children should get at least 60 minutes of moderate to vigorous physical activity every day. Yet, children spend an average of four to six hours a day watching or using screens, whether it’s through television, cell phones or computers. Commercial indoor playgrounds offer a healthy alternative for families who are looking for something fun to pass the time. Developing motor skills on a playground through tunnels, touching various textures and interacting with others can help children perform better in other areas of their lives.

Owning an indoor playground at your business encourages fitness for children. Children become more flexible as they climb stairs or complete obstacle courses. Their endurance increases as they move around and slide down slides multiple times a day. Their upper body muscles are worked as they climb monkey bars or play on special climbing equipment.

2. Offer Free Childcare

When you set up an indoor play area in your facility, you attract parents and children. Active parents trying to raise their children while completing errands will appreciate having a place to put their kids while they shop or take care of tasks.

On average, parents spend around 10% of their income on childcare. Free indoor playgrounds allow parents to bring their children along as they run errands without having to hire a babysitter. If you own a restaurant or other social gathering place, your indoor playground can allow parents to spend more time talking with friends while their children play.

3. Capture Customers’ Attention

Your business may attract a younger customer base. If parents come to check out your business, the demands of their children may limit the time they can spend shopping. Giving their children a space to play allows you to leave a lasting impression on your customers. When they know their children are in a comfortable, enjoyable environment while browsing your inventory or listening to your sales pitch, they are more likely to shop at your facility or stay longer.

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4. Build a positive image among young parents

When a business promotes the well-being of the next generation, parents of young children will take notice. When you provide children with the opportunity to strengthen their muscles through indoor playgrounds and interact with their peers, you are demonstrating that your company cares about their physical and mental health. As a result, you can build a positive reputation among parents in your target audience. People who visit your business may also be more likely to recommend your products or services to their friends and family.

5. Attract children to your business

Children can determine how their parents spend money. If you create a child-friendly environment through an indoor playground, you are advertising your brand to children and their parents. They will ask their parents when they can come back to play in your indoor playground. As these children grow into adults, they may be more likely to invest in your products and services. They may even bring their own children to play in the playground when they grow up.

Come to BETTAPLAY and you can create an interactive and enjoyable play area for your business. Whether you have a restaurant or a retail center, you can attract customers to your facility with indoor play facilities. We offer a variety of indoor playground options to suit your building size and design theme. We will also work with you to bring your custom design to life. Browse the indoor play products available from BETTAPLAY and request a quote to start improving your facility today.

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