How To Increase The Profitability of Indoor Children's Playgrounds

Today's indoor children's playground is developing at an amazing speed, and many people are very optimistic about it.

As people's love and recognition of children's playground franchise stores continue to increase in the market, many investors have paid great attention to children's playground franchise stores.

Next, I will first tell you about how to operate a children's playground franchise store.

1. Good cooperation with equipment manufacturers

If you want to effectively operate and manage the indoor playground after opening it, you should first cooperate well with the equipment manufacturers who design and install it, because in the process of operation, the manufacturers will provide all kinds of support to help investors to carry out the initial operation well, and will also provide more effective support for the relevant design and installation of the playground. This is also an effective way for investors to make profits by choosing playground manufacturers.

2. The importance of indoor playground site selection

The site selection of indoor playgrounds is very important. If the site selection is not ideal, parents will spend a lot of time or take their children to the theme park from a long distance. The best site selection should be placed in a large mature community, supermarket, shopping mall or a place with a large flow of people, so as to ensure sufficient passenger flow. When selecting a site, you should also evaluate the flow of people around the site and the surrounding business prospects. At the same time, it is also necessary to consider whether it is necessary to handle relevant industrial and commercial, tax, fire and other procedures.

3. Effective promotion of playground

In the process of operating indoor playgrounds, it is necessary to regularly promote them in the early stage of opening and daily operations, and effectively promote the characteristics of the theme park, so as to attract more consumers to visit. Moreover, according to different seasons or festivals, some special festivals of the park itself can be created for promotion, and monthly and annual cards can be processed according to the situation of consumers, as well as the establishment of naughty castle member files, cooperation and interaction with institutions related to children, etc. This can effectively stabilize the consumer group.

4. Quotation plan for playground equipment

After the intended site is confirmed, investors contact the appropriate brand according to the budget investment amount. And let the playground equipment manufacturer issue the site plan and the overall quotation, and negotiate the production and installation cycle. It is recommended that the operator conduct on-site inspections of the project brand when conditions permit, and investigate whether the equipment provided by the brand to other playground physical stores meets the safety, environmental protection and park operation conditions, so as to comprehensively evaluate the production capacity and after-sales service of the park brand.

5. Playground staffing and store features

Recruit suitable indoor children's playground staff, conduct systematic training for playground staff, strengthen the cultivation of responsibility, and it is recommended to recruit teachers with early childhood education experience or teaching qualifications, so that they can correctly guide children to play, and organize activities in the park to increase the playability of the park, etc. In the short term, the park can attract children through the novelty of the equipment. The playground must have its own characteristics for long-term sustainable operation, and the playground operator needs to be innovative. Differentiation is the key to long-term victory over competitors in the same industry.