Views: 0 Author: Melissa Publish Time: 2024-07-25 Origin: Site
Summer vacation is here, and many trampoline parks are scrambling to open during the summer vacation. The venues that have already opened have begun to think about how to break through the operating performance of the trampoline park during the peak summer season. This time, I will share the dry goods of summer operation to teach you how to make reasonable use of the golden period of summer vacation.
1. Trampoline park holds a drainage event-Goddess Night
First of all, we have to have a special day in a week. On this day, we can use the experience of previous trampoline parks to use Tuesday night as our trampoline park Goddess Night, because Tuesday is often the time when the flow of people in our venue is low. Through the low-priced tickets of the Goddess Night, we can attract some female customers to come and play, but this type of customers is not our main revenue target, but to attract male customers who buy tickets at the original price to accompany them. Only when more than two-thirds of the venues are male customers on the Goddess Night is what we want to see, and it also solves our revenue situation in the off-season within a week.
The benefit of such a goddess night is that it can stimulate male consumers to convert from non-members to members, and it can also increase the popularity of the store through the goddess night activities, so that the store can quickly gather a large number of popularity.
2. Carousel trampoline park advertising promotion gifts
Because many venues have TVs and projection screens with video advertising areas and carousel advertising areas. We cannot waste these two modules. In the video advertising area, we can make operation videos of trampoline equipment to let tourists know how to operate.
In the following carousel advertising area, we can put some good-looking trampoline hall derivatives or low-heat trampoline hall derivatives, which will attract more tourists' attention and encourage tourists to redeem the gift.
3. Cross-industry cooperation in trampoline parks
Cross-industry cooperation is a more effective way to attract traffic. If the venue is opened in a shopping mall, it can reach cooperation with surrounding merchants, and cooperate with merchants in commercial entities or similar consumer groups in the surrounding areas. For example, after buying a ticket in our trampoline hall, go to the front desk to verify it, and then you can get a coupon for a certain store from the staff. For example: After the venue cooperates with the hot pot restaurant in the mall and the venue is verified at the front desk, the staff can give tourists a 5 yuan drink coupon and inform the validity period, so as to attract customers from other stores to the venue.
4. Hold various trampoline hall competitions
All kinds of equipment in the playground can hold competitions, such as slam dunk area, rock climbing area and other competitive projects. If the venue can hold such competitions regularly, forming a fixed game atmosphere and activity time, it is also easy to form a competitive group. Therefore, the competition in the trampoline hall is a very important activity in marketing.
Just like the street dance competitions and campus singer competitions held regularly in schools, many people will pay attention to it. This kind of competition is also suitable for holidays, and the flow of people will be more.
5. Low cost to attract trampoline halls from consumption
Indoor children's parks such as naughty castles and trampolines are very popular with children aged 2-7. As long as tourists apply for membership cards and become members, they can be exempted from trampoline socks. Tourists only need to give trampoline socks according to the amount of the card after applying for membership cards. At the same time, during the summer vacation opening period, all customers who come to the store to consume can be given a popsicle. What we need to do is to attract more tourists and accumulate good reviews at a low cost.